Do you have a business, and are trying to do your own digital marketing? Hired a digital marketing agency, but aren’t quite sure what everything means?  Digital marketing is full of what can often be confusing acronyms and phrases. For...

With the rise of voice assistants like Siri, Alexa and Google, voice search volumes are increasing significantly. What started off as a novelty has now become the norm, with voice search offering speed and convenience. Well, what sets voice search...

The fast-changing nature of today’s digital environment means there will always be new platforms vying for people’s attention. One new platform that took the world by storm was TikTok. This app was the world’s most downloaded app in 2020 and...

Discovering and building your own e-commerce business is an amazing feat. It takes research, knowledge, and a lot of courage to get your business to the point that it is ready to scale up. But if you have done this,...

Social media is an invaluable tool for businesses looking to expand their reach, customer loyalty and brand recognition. While using social media platforms these days is very easy to do, there are some best practices that separate the best from...

Content marketing for your business has become, over the last decade, less of a want and more of a need for any brand trying to make a name for themselves. Consumers have become increasingly closer to brands via technology (in...