ONYA is a down-to-earth Aussie brand creating rugged gear for off-road adventures, camping trips, and the great outdoors.
Inspired by the spirit of the dingo — resilient, agile, and ready to roam. ONYA equips adventurers with products built for Australia’s toughest terrains. With a focus on quality, durability, and a love of the outdoors, the brand celebrates freedom, function, and a hint of fun for those who live life off the beaten track.
How We Helped
The Objective
Patch Agency worked with ONYA to design a scalable brand identity ready to grow with the business.
The challenge was to create a complete starter kit that felt authentic to their roots while scalable enough to support long-term growth. Every decision, from logo design to brand patterns, was made with an eye on the future, ensuring ONYA’s identity could expand into multiple product lines without losing its distinctive character.
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custom brand assets
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scalable identity
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