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DFS

Industry

Fashion

Every industry deserves a strategy as unique as its audience. From beauty and fashion to lifestyle.

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1-minute Facebook video views

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Organic Instagram Content Interactions

ABOUT THE CLIENT

THE OBJECTIVE

ABOUT THE CLIENT

THE OBJECTIVE

THEIR PROBLEM

Standing out in the crowded world of luxury duty-free retail takes more than premium products. DFS needed a content strategy that captured its global sophistication and translated it into scroll-stopping video and photography, building deeper engagement with travellers across every platform.