Every industry deserves a strategy as unique as its audience. From beauty and fashion to lifestyle.
ABOUT THE CLIENT
THE OBJECTIVE
ABOUT THE CLIENT
INTRODUCTION
About the Client
Sony is a global technology and entertainment brand known for creating innovative products across television, audio, imaging, gaming and more.
Sony selected eSpace to host the Brisbane launch of its latest BRAVIA range, unveiling a new era of cinematic colour and immersive sound to invited guests. The event gave attendees the opportunity to experience Sony’s newest home entertainment technology firsthand in an intimate, premium setting.
THE OBJECTIVE
HOW WE HELPED
The objective
Sony selected eSpace to host the Brisbane launch of its new 2026 BRAVIA range, showcasing the future of colour and sound.
The objective was to create a polished, intimate launch environment where guests could experience the latest BRAVIA technology firsthand through live demonstrations, presentations and meaningful brand interactions.