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How to use PPC to get more customers
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Are you looking to get more customers to visit your small business’ website? An effective way of doing this is through pay-per-click advertising, otherwise known as PPC. As the name implies, this is a form of digital marketing which charges...
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PPC vs SEO – What should you use?
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When you’re starting out in digital marketing, you’ll want to think about the best way to promote your business and get the most sales. You’ll commonly hear the terms ‘PPC’ and ‘SEO’.  But what exactly are PPC and SEO, and...
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Four ways your pet business can make the most of PPC
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Do you own a pet business? Do you need to do digital advertising, but not really sure about how to do it?  First, it’s important to understand what exactly is PPC. Then, you can understand how your pet business can...
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Small Business PPC Marketing
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Do you have a small business and are looking to undertake a pay per click (PPC) campaign? This can often feel like a daunting task and in some instances, unaffordable. However, this doesn’t have to be the case. PPC can...
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Google Ads vs Facebook Ads
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Are you looking to advertise your small business? Don’t know where to start?  When you’re looking to undertake digital marketing, you’ll often come across the phrase ‘paid per click’ (PPC). As the name suggests, this is advertising where you pay...
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PPC 101: A Beginners Guide to PPC Marketing
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Are you new to PPC? Are you a business who has hired someone to do PPC and not exactly sure what it is? When you’re starting out, PPC can sometimes be overwhelming.  First, it helps to understand exactly what PPC...
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